*******
COACH POUGH KNOWS
The Coach Pough Knows series showcases the full production lifecycle of a brand video created for an outdoor-industry client. Drawing on my team’s expertise in storytelling and engagement, the goal was to produce a visually engaging and strategically aligned video that drives both awareness and conversion.
The resulting piece pairs cinematic outdoor visuals with a clear value narrative—conveying not just a lifestyle, but a solution that warmly and authentically invites folks to get active in the outdoor lifestyle and industry.
